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Hoover® – America’s First Name in Floor Care – Celebrates 100 Years

Get your house Hoover Clean with An Anniversary Edition Upright or Canister

Cleveland, Ohio (June 16, 2008) – Crumbs. Dust. Dirt. Guck and grime. Sometimes you see it, sometimes you don’t. Invisible intruders invade your home every day.

Shouldn’t removing intruders be as easy as one, two, three? It’s time to get the cleanest clean from the company that invented the concept: Hoover®. Only Hoover’s patented WindTunnel™ technology utilizes three distinct air channels to lift and remove the hidden, ground-in dirt that other vacuums leave behind.

As America’s first name in floor care celebrates its 100th anniversary, a new line of products that showcases the brand’s quality, innovation and cleaning performance is now available.

The Anniversary Edition offers a product for every consumer and every cleaning challenge. Made up of 
five vacuums, the line includes four uprights and a canister. Each Anniversary Edition product features Hoover’s patented WindTunnel technology, HEPA filtration that traps 99.97% dust and pollens down to 0.3 microns, and fingertip power controls.

“Consumers can count on Hoover for a deep down clean. WindTunnel meets the highest standards of clean by picking up and trapping more dirt than other vacuums,” said Jarrod Streng, director of product development at Hoover. “With WindTunnel, you don’t have to worry about dirt scattering back onto the floor as you vacuum.”

The Hoover WindTunnel Anniversary Edition vacuum models will be available in retail outlets nationwide in June.

Hoover’s Anniversary Edition includes the following products:

WindTunnel™ Bagged. Perfect for messes with extra fine debris like sand or soil, this model has an embedded dirt finder that notifies the user when the carpet is clean. The standard in clean is the WindTunnel upright that features metal hood accents, an ergonomic handle, fingertip controls and HEPA filtration. New, non-marring wheels won’t scratch bare floors and are designed to make it easier to push on carpet. The suggested retail price for the WindTunnel Bagged is $139.99 and will be available in techno blue.

WindTunnel™ Bagless. This bagless upright provides the convenience of an easy, bottom-empty dirt cup so there is less interaction with dust, dirt or grime. It is designed to include all of the standard WindTunnel product features – metal hood accents, an ergonomic handle, fingertip controls, HEPA filtration, embedded dirt finder and non-marring wheels. Also includes a powered pet hair tool. The WindTunnel Bagless has a suggested retail price of $159.99 and will be available in warm silver.

WindTunnel™ Self Propelled. Hoover’s WindTunnel Self Propelled design works in forward and reverse motions making vacuuming virtually effortless for consumers. The self propelled model includes a powered pet hair tool made to clean up after animals with long or short hair in addition to the standard WindTunnel product features – metal hood accents, an ergonomic handle, fingertip on/off and brushroll controls, HEPA filtration, embedded dirt finder and non-marring wheels. The WindTunnel Self Propelled has a suggested retail price of $229.99 and will be available in techno blue.

WindTunnel™ Convertible™. The WindTunnel Convertible’s innovative design allows consumers to choose between a bagged or bagless vacuuming system depending on the cleaning challenge. A bagged system allows for optimal cleaning of extra fine dirt or dust while a bagless system provides users with the convenience of a bagless dirt cup. Fingertip controls for power on and off and brushroll are located in the ergonomic handle. The Convertible includes a powered pet hair tool as well as the standard WindTunnel product features – metal hood accents, an ergonomic handle, fingertip controls, HEPA filtration, embedded dirt finder and non-marring wheels. The Convertible has a suggested retail price of $249.99 and is available in bronze metallic.

WindTunnel™ Bagged Canister. WindTunnel technology isn’t only found in uprights. The bagged canister is designed for consumers with carpets, hard floors and large area rugs. A WindTunnel power nozzle guarantees a deep clean on any type of floor. With the lightweight design and brush roll shut off, this canister can go from carpets to hard floors with ease. With HEPA filtration, an on-board tool kit including a hard floor brush and powered pet hair tool, full bag indicator, variable speeds and automatic cord rewind, Hoover’s WindTunnel Bagged Canister is for serious cleaners. The WindTunnel Bagged Canister is available in Titanium Gray and has a suggested retail price of $299.99.

To purchase or find more information on the product, technology or detailed model features, log onto www.hoover.com.

About Hoover
Hoover is part of TTI Floor Care North America, headquartered in Glenwillow, OH. As a leader in the floor care industry, Hoover manufactures quality, high-performance vacuum cleaners for home and commercial settings. Since 1908, consumers and businesses have trusted Hoover to provide reliable, innovative cleaning solutions. Hoover offers a comprehensive line of products for general and special-purpose vacuuming, including full-size uprights and canisters, deep cleaners and hard floor cleaners.

About TTI Floor Care North America
TTI Floor Care North America was established in February of 2007. Home to two iconic consumer brands, Hoover and Dirt Devil, TTI Floor Care North America is dedicated to becoming a leader in every floor care category. As a subsidiary of Techtronic Industries Co. Ltd. (TTI), TTI Floor Care North America brands are part of a powerful portfolio that includes trusted home improvement and construction tools.

About Techtronic Industries Co. Ltd.
Founded in 1985 and listed on the Stock Exchange of Hong Kong Limited in 1990, TTI employs approximately 23,000 people worldwide. TTI’s portfolio of global brands includes, among others, Milwaukee®, AEG®, Ryobi®, Hoover®, Homelite®, Royal®, Dirt Devil® and Regina®. TTI is one of the constituent stocks on the Hang Seng HK MidCap Index under the Hang Seng Composite Index, the MSCI Hong Kong Index, the FTSE All-World Hong Kong Index, the FTSE/Hang Seng Asian Cyclical Index and the Dow Jones Hong Kong Titans 30. For more information, please visit www.ttigroup.com.

 
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Related Materials

Hoover Innovations Fact Sheet »
Anniversary Cleaning Tips Fact Sheet »
Hoover® Fact Sheet »

 


Product Images

Click on the thumbnails below to download a high-resolution JPEG in ZIP format.

Anniversary Bagged Upright:
Hoover Anniversary Bagged Upright Vacuum 01 Hoover Anniversary Bagged Upright Vacuum 02 Hoover Anniversary Bagged Upright Vacuum 03
Hoover Anniversary Bagged Upright Vacuum 04    

Anniversary Bagless Upright:
Hoover Anniversary Bagless Upright Vacuum 01 Hoover Anniversary Bagless Upright Vacuum 02 Hoover Anniversary Bagless Upright Vacuum 03
Hoover Anniversary Bagless Upright Vacuum 04    

Anniversary Canister:
Hoover Anniversary Canister Vacuum 01 Hoover Anniversary Canister Vacuum 02 Hoover Anniversary Canister Vacuum 03
Hoover Anniversary Canister Vacuum 04    

Anniversary Convertible:
Hoover Anniversary Convertible Vacuum 01 Hoover Anniversary Convertible Vacuum 02 Hoover Anniversary Convertible Vacuum 03
Hoover Anniversary Convertible Vacuum 04    

Anniversary Self Propelled:
Hoover Anniversary Self Propelled Vacuum 01 Hoover Anniversary Self Propelled Vacuum 02 Hoover Anniversary Self Propelled Vacuum 03
Hoover Anniversary Self Propelled Vacuum 04    

 


Media Contacts

To interview a Hoover representative or to order a product sample, please contact:

Nicole Sinclair
of Hoover
nicole.sinclair@ttifloorcare.com
440.996.2115

Emily Lauer or Alison White
of Edward Howard
elauer@edwardhoward.com
awhite@edwardhoward.com
216.781.2400
 
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